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Custom Sticker Printing: What to Know Before You Order

Sun Print Solutions prints paper-based stickers and labels as a complement to larger print projects. If you already print packaging, marketing materials, or other printed products with us, adding custom stickers or labels to your order is a natural extension. This guide covers what we offer, how to choose the right product for your application, and what to consider before you order.

Custom Sticker Printing Tips

What’s the difference between a sticker and a label

The printing industry uses the terms sticker and label interchangeably in many contexts, but there are practical differences worth understanding when deciding what you need.

A label serves an informational or identification purpose. Labels identify what a product is, what it contains, how to use it, or who it belongs to. A wrap-around label on a food product, a seal on a pharmaceutical package, or a shipping label on a box are all examples. Labels typically go on a specific, known surface and stay there. Sun Print Solutions produces paper labels for these kinds of applications: printed strips cut to size for wrap-around applications, and sheet-based labels for product identification and packaging seals.

A sticker, by contrast, serves a promotional or decorative purpose. Stickers are designed to be handed out, applied by the recipient wherever they choose, and are often seen in unknown environments including outdoors. Because of this, stickers in the broader industry are typically made from vinyl or durable coated materials that can withstand weather, washing, and wear. Sun Print Solutions does not produce vinyl stickers.

What Sun Print Solutions produces falls primarily in the label category: paper-based self-adhesive products designed for a specific product, packaging, or use case, printed in a known format and applied to a known surface. If you need promotional stickers in vinyl or durable materials for giveaways, events, or outdoor use, a specialty sticker printer is the right partner for that need.

What Are the Limitations of Paper Sticker and Label Printing?

Paper stickers and labels work well for many applications but have real limitations worth understanding before you order.

Paper is not waterproof. If your sticker or label faces repeated moisture, washing, or outdoor weather conditions, paper is not the right substrate. Water bottle labels that go through dishwashers, outdoor signage, and products that go through regular washing need vinyl or polypropylene materials, which Sun Print Solutions does not produce.

If your application requires a waterproof or highly durable label, a specialty label printer is the right partner for that portion of your project. Sun Print Solutions focuses on paper-based sticker and label printing as a complement to packaging and print projects where a vinyl or waterproof material is not required.

What Shapes and Sizes Are Available?

For stickers, Sun Print Solutions can cut virtually any shape using our cutting equipment. A common format is a 3-inch kiss-cut circle, but custom shapes are available depending on your project requirements.

Kiss-cut stickers go through the sticker layer only, leaving the backing sheet intact. This makes them easy to peel and apply individually. They work well for product labels, packaging seals, and promotional applications where someone applies the sticker by hand.

For wrap-around labels, we print and cut strips to your specified length and width. If you have specific size requirements, discuss them with our team before finalizing your design so we can confirm what dimensions work for your project.

What File Setup Do You Need for Sticker and Label Printing?

Sticker and label files follow the same requirements as other print projects. Set up your file in CMYK color mode at 300 DPI at final size. Include a 0.125-inch bleed beyond the cut line. If your sticker or label requires a specific Pantone color match, note that digital printing works within the CMYK spectrum and cannot guarantee an exact match. Exact Pantone matching requires an offset press with a dedicated spot color plate.

If you need a cut template before designing, contact Sun Print Solutions and we will provide one.

When Does Sticker and Label Printing Make Sense at Sun Print Solutions?

Sticker and label printing at Sun Print Solutions makes the most sense when your project already includes packaging, marketing materials, or other printed products and stickers or labels serve as a complementary element. Common examples include a packaging seal applied to a finished box, a wrap-around label for a food or beverage product, or a promotional sticker included in a shipment.

Sun Print Solutions is a commercial printer. While sticker and label only orders are possible, our capabilities best suit clients who already print with us and need stickers or labels as a practical addition to a larger project. If your project requires vinyl, waterproof, or highly durable labels as a standalone order, a specialty label printer is the better fit.

Contact Sun Print Solutions to discuss whether sticker or label printing is the right addition to your next project.

Frequently Asked Questions About Custom Sticker and Label Printing

What is the difference between a kiss-cut and a die-cut sticker?
A kiss-cut sticker goes through the sticker layer only, leaving the backing sheet intact. The sticker peels away cleanly and applies individually. A die-cut sticker goes all the way through both the sticker and the backing, leaving each sticker as an individual piece with no backing sheet. Kiss-cut stickers suit product labels and packaging applications. Die-cut stickers suit promotional giveaways where someone distributes individual stickers separately. Note that die cutting at Sun Print Solutions refers specifically to intricate cuts on thick packaging substrates, not sticker production.

Can Sun Print Solutions match my brand’s Pantone color on stickers or labels?
Digital printing works within the CMYK color spectrum and can get close to many Pantone colors but cannot guarantee an exact match. Offset printing with a dedicated spot color plate delivers exact Pantone matching. If exact color matching is critical for your label, discuss this with our team before ordering so we can recommend the right printing method.

Are Sun Print Solutions stickers and labels waterproof?
No. Sun Print Solutions prints paper-based stickers and labels. Paper does not suit applications involving repeated moisture exposure, washing, or prolonged outdoor conditions. For waterproof applications, a specialty label printer using vinyl or polypropylene materials is the right choice.

How do I order custom stickers or labels from Sun Print Solutions?
Contact our team to discuss your sticker or label needs alongside your other printing requirements. We will confirm what adhesive grades, sizes, and formats suit your specific application. While standalone orders are possible, Sun Print Solutions is a commercial printer and our capabilities best suit clients already printing with us who need stickers or labels as a practical addition.

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