Booklet printing can be a challenge if you aren’t familiar with the process, or if you make the wrong choices in design and distribution. With a little guidance and input from your printing company, however, you will find it simple and cost-effective. Our customers use booklet printing for everything from product catalogs and annual reports to training manuals and entertainment programs. You…
Digital printing solutions can help ensure your next trade show is a success. Trade shows and expos pose some significant challenges for many businesses, as the realities of portability can clash with the image you want your company to project. The good news is that your local printing company can be a valuable ally in…
Custom sticker printing is a great way to boost your marketing efforts and increase brand awareness. But many companies use stickers in more utilitarian ways too, such as for labeling files, sending mass mailings and creating user-friendly archiving solutions. Whatever your application, you can stretch your printing budget by giving some thought to your custom sticker design to…
Offset printing offers an affordable and highly effective approach to creating custom real estate presentation folders. Despite the growing focus on the digital information exchange today, professional Realtors® understand the irreplaceable value and versatility of a well-designed presentation folder. Here at Sun Print Solutions, we design and produce folders and related promotional materials for professional real estate…
Digital printing provides a wealth of solutions for businesses, groups and organizations of all types. But as more consumers become concerned with their carbon footprint and the fragility of the environment, we often get questions about the environmental impact of both digital and offset printing. If you had to choose digital printing, offset printing or sending a document in electronic format,…
When doing graphic design for offset printing, you can never underestimate the power of leveraging white space. White space (sometimes called whitespace or negative space) is a specific type of graphic design element that is important for several reasons. When you use it wisely, white space helps to ensure that your offset printing — whether it’s a catalog, brochure, collateral or marketing piece — engages…
Selecting the right binding type for your project depends on how large the booklet is, your budget and the purpose of the print job. Your local printing company can assist you in selecting the approach that matches your needs most closely. When Do You Need Binding for Your Printing Projects? Most customers seek printing binding under…
Today, many printing companies offer fulfillment services for businesses that require kitting, packaging and shipping. If you regularly package and ship multiple items, including collateral or other printed materials that require picking, collating or grouping into a specific configuration (or multiple configurations), these services could provide a variety of cost-effective benefits. What Are Kitting and Fulfillment? When used by printing companies, the term fulfillment refers…
Offset printing offers so many creative options for making your printed materials unique, but perhaps none as impressive as foil stamping. Used alone or in combination with embossing, you can create a virtually limitless array of effects. Today, printing companies use two methods to achieve this, known as hot and cold foil stamping. You can…
Right or wrong, product packaging strongly influences consumer purchasing decisions. You can design the best widget known to man, but unless your packaging speaks to your target prospects, you may never capture a ready and willing market. Effective package design conveys your product’s unique message through a variety of visual elements designed to evoke an emotional…
For marketing to businesses, brochure printing, design and quality remain remarkably influential today. While many marketing artifacts and techniques have crossed over into the digital world, the B2B marketing sector has kept one foot (or at least a few toes) firmly planted in traditional, printed items. Among those, brochures have the greatest impact on brand…
If you aren’t using a local printing company for your digital and offset printing, it’s time to reconsider your choice. As more and more offshore printers have begun national ad campaigns in the U.S., companies have started to send their printing projects overseas. The worst part is that you may not even realize that you’re…